Example profile — this is your storefront as a Hello expert. Get yours →
Your automations, fixed — and kept running.
Sofia rebuilds broken workflows for ops teams — 40+ so far — then runs them month after month so they stay fixed.
Verified record
€25k+
earned on Hello
342
hours delivered
- Rated 4.9 out of 5 stars across 27 reviews from paid bookings
- Replies to 100% of messages within 24 hours
68%
clients book again
Worked with
- Huel— verified
- Gymsharkclaimed
- Xero— verified
- n8n— verified
- Packflow 3PL— verified
Verified in Sofia’s interview — “claimed” brands are self-reported, not yet confirmed.
Reviews — from paid bookings only
“Sofia rebuilt our order-sync automation in one 4-hour session after two freelancers failed over three months. It has now run 11 weeks without an error.”
Marco B. · DTC founder · Porto
Build session · ✓ verified paid booking
“The audit paid for itself the same week — she cut 9 hours of manual entry out of our Mondays. And told us what NOT to automate, which nobody selling automation ever does.”
Rita F. · Ops lead · Berlin
Automation audit · ✓ verified paid booking
Watch her work
Fixing a broken Shopify→Xero sync, live
Session replay · shared with permission
n8n error-handling patterns
Session replay · shared with permission
When NOT to automate
Session replay · shared with permission
Bring Sofia questions like:
- “Which of these five tools should we actually keep?”
- “Why does our Zapier bill keep doubling?”
- “Can an AI agent triage our inbox safely?”
Work with Sofia
Automation Care Plan
€640/month
- 2 live sessions a month (60 min each)
- Async reviews of your workflows between sessions
- Same-week replies · pause any month
Every plan starts with a free intro — your problem in your words, a fit check, and Sofia’s recommendation. No card needed.
Or book a one-off session
Automation audit
We map one workflow end-to-end, live. You leave knowing what to automate, with which tools, in what order.
60 min
€120Book
Build session
A focused half-day where I build your automation with you — screen shared, explained, yours to keep.
4 h
€380Book
Full build day
One day, one stubborn problem. I build until it works, and you get the recap with everything documented.
1 day
€750Book
Every engagement includes
- Agenda agreed before you pay
- Recap page — recording, notes, actions
- First-booking guarantee
About Sofia
I automate the boring parts of ops businesses — quoting, syncing, reporting — and I’m honest about what shouldn’t be automated. The last four years: keeping automations alive for 24 DTC brands.
- Experience
- Ex-ops lead, Packflow 3PL · 2019–2023
- Builds with
- n8n, Make, Zapier, custom AI agents
- Studied
- BSc Information Systems · NOVA University Lisbon
- Find her
- sofia-automates.comXin
Next available
Thursday 24 Jul · 10:00